VIDEO SEARCH ENGINE OPTIMISATION IS HERE.
It is common knowledge that companies want their website pages at the top page of Google’s rankings. Search results actually created an entire industry – SEO (Search Engine Optimisation). But now video is here and companies are only just starting to look seriously at video search engine optimization for results.
Videos can have better odds in Google searches than text. The simplest reason for this is that there are far fewer videos than web pages currently.
From 2010 companies will have a new marketing need alongside producing video for their website: Video search engine optimisation.
Video Search Engine Optimization doesn’t mean putting your web video on Youtube. It means dealing with keyword issues by including titles, tags and file names and adding fresh content because new content matters to google.
It will surely happen just like it did with text that videos that are properly tagged will be at the top page of google’s rankings. Can any company afford not to capitalise on this new opportunity now it is just beginning to happen?
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